论民族文化对商帮文化的影响

论民族文化对商帮文化的影响(13000字)
摘  要：众所周知，任何民族的任何成员都毫无例外地呼吸在传统文化的空气之中。他们的行为方式、思维理念、价值取向都从不同角度地受到了传统文化的影响。本文首先从民族文化和商帮文化的内涵入手从正反两面探讨了民族文化对商帮文化的影响，最后提出对待民族文化的正确态度应是批评和继承。
关键词：民族文化；商帮文化；正确态度

On the Effect of National Culture on Commercial Culture
Abstract: As is known to all, any member of the nation, without exception, breathing the air in the traditional culture. Their behavior and thought idea, value orientation is affected by the traditional culture from different perspectives.This article firstly explained the contents of  national culture and commercial culture and then investigated the effect on national culture to commercial culture from both sides. Finally, we made the conclusion that the correct attitude towards national culture should be criticism and inheritance.
Key words: national culture ;commercial culture ;correct attitude